Great Questions Lead to Great Design – A Guide to the Design Thinking Process

Posted by on Nov 29, 2017 in UX | No Comments

Great designers help teams and stakeholders make better decisions by using questions to identify opportunities, reveal underlying needs, and understand user context. James Dyson, having been inspired by a centrifuge used to separate paint particles from the air, came up with the world’s first bagless vacuum cleaner in 1983 after famously going through 5,127 prototypes—the epitome […]

Dashboard Design – Considerations and Best Practices

Posted by on Nov 16, 2017 in UX | No Comments

Dashboards are a unique and powerful way to present data-based intelligence using data visualization techniques that display relevant, actionable data as well as track stats and key performance indicators (KPIs). Dashboards should present this data in a quick, easy-to-scan format with the most relevant information understandable at a glance. The term was born from the […]

New Realities: VR, AR, MR, and the Future of Design

Posted by on Nov 10, 2017 in UI, UX | No Comments

Advances in artificial intelligence, augmented reality, and virtual reality mean fresh design opportunities for designers. The digital and technological landscape is constantly changing, and in many ways accelerating. Designers tasked to come up with innovative ideas have to keep track of what is trending and where the creative opportunities are. Recognizing the changes that are […]

What is UX Design? Common Misconceptions and UX Myths

Posted by on Oct 25, 2017 in UX | No Comments

Even after all these years, it seems like “UX” is still a buzzword at many companies—“We don’t just need a designer,” the VP of Product declares, “We need a UX Designer!” An audible gasp is heard in the room; everyone in the meeting nods in agreement while surreptitiously Googling “What is UX design?” and “What does […]

Button Design Over the Years – The Dribbble Timeline

Posted by on Oct 5, 2017 in UX | No Comments

Buttons. With them, we finalize shopping on the internet, we log in to our bank app, and we submit forms filled with our most personal information. Web design is growing at an incredible pace, and styles seem to change from month to month. In just a few years, we have gone from text links to […]

The 10 UX Deliverables Top Designers Use

The 10 UX Deliverables Top Designers Use

Posted by on Sep 15, 2017 in Graphic Design | No Comments

The work of a UX designer happens in many different environments—from lean startups and Agile environments where teams work with little documentation, to consulting engagements for third-parties, or large enterprises and government entities with strict documentation requirements. Regardless of the nature of the engagement or environment (and the one thing that ties it all together), […]

7 Tips for Shooting the Perfect Kickstarter Video

7 Tips for Shooting the Perfect Kickstarter Video

Posted by on Sep 1, 2017 in UI, UX | No Comments

Producing a fundraising video for Kickstarter, Indiegogo, Fundable, or a promotional YouTube video for a business can be a fairly big investment. A startup founder will often pitch an idea speaking directly to the camera—this is known as a single-presenter video pitch or “talking head.” Unfortunately, not many people do it well. It is said, “you never get […]

Heuristic Analysis for UX – How to Run a Usability Evaluation

Heuristic Analysis for UX – How to Run a Usability Evaluation

Posted by on Aug 18, 2017 in UX | No Comments

Design is an investment, not an expense. At the risk of stating the obvious: It’s not enough to design a nice-looking product; it also has to be usable, and if you are to extract the largest ROI from a product, its usability—which generally refers to ease-of-use—takes on a vital importance. Well-designed products have great usability. Great […]

A Product Designer’s Guide to Competitive Analysis

A Product Designer’s Guide to Competitive Analysis

Posted by on Jul 31, 2017 in UX | No Comments

For anyone starting to design a new product, it is critical to make sure it has good market fit. The product also has to have a compelling competitive advantage over others in the marketplace. So how do you evaluate competitive edge? By running an effective competitive analysis. Competitive analysis means: “Identifying your competitors and evaluating their strategies […]